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SEO for Developers by Detlef Johnson

Major update: I've been hired by Jim Boykin to join Internet Marketing Ninjas as technologist & technical SEO.

Coding for SEO 101

Understanding source code, compressed code and compiled code.

5 ways to level up your Vim skills

Level up your Vim skills and kick your text editor up a notch with a few fun tricks.

Coding for SEO

Here's how you can use JavaScript to track COVID-19.

Head request response tool

Markdown rendering tool

Powered by VueJS a helpful little markdown editor is handy for your readme.md at GitHub and wherever else.

Headlines

Google
Wall Street Journal
Erroneously unredacted court docs reveal Google ran a secret program called “Project Bernanke” that used past bid data to boost its win rate in ad auctions  —  Program used past bid data to boost tech giant's win rate in advertising auctions, according to court filing

Security
CyberNews
Report: data of 1.3M Clubhouse profiles apparently posted on a hacker forum; Clubhouse says it hasn't been breached or hacked, data is public info from its app  —  So far, it seems like it's been the worst week of the year for social media platforms in terms of data leaks, with Clubhouse seemingly joining the fray.

Facebook
Christopher Mims / Wall Street Journal
Some SMB owners who advertise heavily online say Facebook is speaking the truth about how iOS privacy changes might disproportionately affect such businesses  —  With big changes coming to iPhones, small online merchants are bracing for lost sales.  ‘Why is Apple now the decider?’

Security
Bloomberg
Current and ex-employees say inattention to data protection at Verkada is emblematic of a “bro culture” that tolerated sexual harassment, misleading customers  —  Verkada Inc.'s security camera customers were livid.  Hackers had breached footage from thousands of surveillance devices trained …

Facebook
Lily Hay Newman / Wired
Researchers say Facebook has known for years about exploits similar to the one that used its “contact importer”, enabling the scraping of 533M users' data  —  Software makers can't catch every bug every time, but Facebook had ample warning about the privacy problems with its “contact import” feature.

Javascript Indexing Details

Good extra information on SEO for JavaScript Indexing, including feedback on Angular, React, and Vue from Google's Martin Splitt. What's especially interesting is the ongoing discussion where Martin talks about indexing whereby he used to author a site which used a custom 404 page for the app page. The SEO consultant pointed this out to him and the rest is history.

SEO for JavaScript

The SEO for Developers column at Search Engine Land started in January. Tools on the back end for powering up interesting front end pieces like that are underway. It's an effort to build a proper Search Engine Land companion in Search Return. React and such is forthcoming but not until a need arises for content that begins largely static, however.

0day WordPress Security Woes

A security researcher dropping some 0days may have an axe to grind considering how bad the plugin ecosystem is. It has a "dizzying number of buggy, poorly-audited plugins in the WordPress repository."

The Prodigy Concert